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Loyalty (7):
![](https://www.switchfly.com/hs-fs/hubfs/Blog%20images/optimized%20images/personalized-rewards-gen-z-hero.webp?width=365&name=personalized-rewards-gen-z-hero.webp)
The Three Most Important Loyalty Needs of Younger Travelers
Gen Z represents over $40B in spending power and has an outsized influence on household purchasing decisions. Already a...
![just-for-me-loyalty](https://www.switchfly.com/hs-fs/hubfs/just-for-me-loyalty.png?width=365&name=just-for-me-loyalty.png)
What is the Key to Capturing Travelers’ Loyalty? Start by Creating Emotional Connections
Today’s travelers respond positively to personalized offers; these can forge strong emotional connections as well as...
![](https://www.switchfly.com/hs-fs/hubfs/Blog%20images/customers%20check%20in%20discount%20hotel.png?width=365&name=customers%20check%20in%20discount%20hotel.png)
Best Practices for Your Hotel to Profitably Engage Lower-Value Guests
As we explored in our last blog post, ‘Using Flexible Loyalty Strategies to Reward Your High-Value Hotel Guests,’...
![xloyalty_to_travel_merchants.jpg.pagespeed.ic.rwRQd07D21](https://www.switchfly.com/hs-fs/hubfs/Switchfly_February2019%20Theme/Images/xloyalty_to_travel_merchants.jpg.pagespeed.ic.rwRQd07D21.png?width=365&name=xloyalty_to_travel_merchants.jpg.pagespeed.ic.rwRQd07D21.png)
Why Loyalty Program Data is Invaluable to Travel Merchants
For travel merchants, having a loyalty program in place offers more opportunities to engage customers across more...
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